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Digital Marketing Trends

Why Your Mobile Marketing Needs 1:1 Personalization

Shannon Cook

June 08, 2022

Remember the pre-pandemic times? We were all living carefree, still mostly shopping in physical stores or opening a laptop browser.

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Airship News & Updates

6 Stats You Need to Know from Airship’s Consumer Mobile Survey

Corey Gault

January 12, 2022

In a recent survey of 9,143 respondents across the U.S., U.K., France, Germany, Australia, Singapore and India, Airship uncovered a wealth of actionable data spotlighting the latest in consumer behaviors and expectations for mobile experiences. Airship’s report, The Mobile Customer Imperative, reveals the growing role of apps in consumers’ lives and must-know shifts in how […]

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Airship News & Updates

Highlights from the Asia-Pacific Session of Elevate 2021

Michael Lavoie

November 03, 2021

Highlights and insights from the Asia-Pacific session of Airship’s Elevate 2021 Customer Forum

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Airship News & Updates

Highlights from the EMEA session of Elevate 2021

Michael Lavoie

November 02, 2021

Highlights and insights from the EMEA session of Airship’s Elevate 2021 Customer Forum

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Airship News & Updates

Highlights from the North American Session of Elevate 2021

Michael Lavoie

October 28, 2021

Highlights and key takeaways from the Americas session of Airship’s Elevate 2021 Customer Forum

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Digital Marketing Trends

20 Loyalty Stats You Need to Know

Jack Coleman

August 16, 2021

Here are 20 loyalty stats that illustrate the state of customer loyalty today, and the trends and opportunities that you need to know about to build stronger and more profitable relationships with your customers.

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Digital Marketing Trends

iOS 15 Takes a Giant Step Forward for Customer-Centric Mobile App Engagement

Mike Herrick

June 24, 2021

Mike Herrick, SVP of Technology at Airship, looks at Apple’s moves to increase user control coming out of its recent WWDC event.

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Best Practices

5 Key Questions to Shape a Winning BOPIS Strategy

Jack Coleman

June 22, 2021

Five must-ask questions to shape a winning BOPIS strategy that drives customer satisfaction and business impact.

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Digital Marketing Trends

What Apple’s New Privacy Features Mean for Brand Marketers

Mike Herrick

June 21, 2021

We unpack all of Apple’s latest privacy updates and what they will mean to brands, given majority adoption will take mere months once iOS 15 becomes publicly available in September.

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