SMS Marketing Why SMS Should Be a Strong Focus in Your Customer Engagement Mike Stone June 26, 2019 Mobile marketing is increasingly all about offering personalized relationships. And what is a more personal connection than a text?
Best Practices How to Personalize SMS and Email Messages with Dynamic Content Emma Patterson May 29, 2019 Dynamic Content is the best way to deliver personalized content at scale, and to do it in a way that doesn’t exhaust marketing resources every time a campaign needs to be sent.
Engagement Channels What You Need to Know to Create a Global SMS Strategy Mitzi Mori May 24, 2019 The rules for SMS varies by region, and you need a partner who has the knowledge and expertise to make sure your messages adheres to local regulation and guidelines. Here’s what you need to know.
Engagement Channels Only the Best for Your SMS: Airship and Tier 1 Aggregators Kaitlyn Hogue May 03, 2019 Adding the speed, performance and data protection of a Tier 1 Aggregator with the coordinated, integrated and intelligent capabilities of Airship’s SMS technology creates a highly efficient and quality SMS product for brands.
SMS Marketing How You Can Use SMS Keywords and MMS to Drive Customer Engagement Kaitlyn Hogue April 03, 2019 Airship is excited to announce two highly anticipated launches for its SMS channel: SMS (Short Message Service) Keywords and MMS (Multimedia Messaging Service)! With these new features, you will be able to take your SMS engagement strategy to the next level.
Engagement Channels Get the Timing Just Right with Automation For SMS and Email Kaitlyn Hogue March 20, 2019 A perfectly timed and coordinated message can make all the difference in customer experience. Find out how you can use automation to send timely and relevant messages on SMS and email.
Best Practices Should I Use a Shared Short Code in My SMS Marketing Strategy? Mitzi Mori March 08, 2019 If you’re in the midst of deciding whether to use a shared short code — or whether to migrate from a shared short code to a dedicated code — here are some reasons to consider avoiding them.
Engagement Channels How SMS Powers a Better Multi-Channel Customer Engagement Strategy Danny Ackerman February 08, 2019 Here are three SMS combinations you can use to create deeper connections with customers and better integrate text messaging into your overall customer engagement strategy. For more examples, check out our SMS Playbook—download today!
Best Practices How to Make Your Engagement Strategy Even Smarter with SMS Jonathan Rueda December 18, 2018 On its own, SMS can be an efficient channel to reach and engage with customers. But when integrated with other marketing channels, it can make your engagement strategy even smarter.